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Web development is on another notch nowadays, search engines are becoming smarter every day, technology is rapidly advancing. Apparently many people search for products online, compare prices or quality and then make buying decision. The paradigm of marketing has quickly shifted to online marketing.
SMEs and Big companies seriously need to harness the power of online marketing, because it is quicker and quickly advancing through the emergency of new techniques and tools with online marketing applications finding their way in in the world of online marketing.
The use of mobile phones to browse online greatly impacted the rate at which the online market grew.
Digital marketing is a collection of tools, methods and techniques that make online marketing possible. This includes gadgets like smart phones, social media platforms, search engines, web applications etc.
At Ibiz Media Digital Agency we have mastered the art of online marketing and still do research to get to the pinnacle of digital marketing.
We handle the following key sectors of digital marketing for various corporate institutions:
1. Social Media Marketing (SMM)
2. Online Advertising & Online Marketing
3. Search Engine Optimization (SEO)
4. Social Media Management (SMM)
5. Pay Per Click Advertising (PPC)
6. Web development
7. Mobile Apps development
6. Email Marketing
7. Bulk SMS
8. Affiliate Marketing
9. Ecommerce
10. Content Marketing
11. Search Engine Marketing (SEM)
The main reasons why you should opt to outsource online marketing is because of the 3 main reason listed below.
Time Consuming
Requires Expertise
Experience in the field
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Online marketing is the best new strategy to boost sales for your business. Its also measurable and very quick to get your product noticed to potential customers.
2. Search Optimization
This is the most crucial part in online marketing as far as website development is concerned. It revolves around making your website as favorable as possible to search engines so that they can easily find your content and rank it on top of other competitors in daily online searches;
3 most important criteria are used by search engine to rank you on top:
- Content Quality – is it relevant to the users
- Speed of your website
- Site Quality – domain Authority
- Number of Backlinks – Sites referring to you
We will undertake the following to handle SEO:
- Optimize Pages and posts – making quality
Once we install a plugin called Yoast SEO which has premium 89 dollars and free plan we will make every page to have a title tag and description, check image below
- Speed Optimization
This will involve compressing all images – to make website even much faster
- Backlinks Creation:
We will register the website on the following vibrant platforms:
- Quora
- Wikis
- Yellow Pages
- Kenya vibrant Business Directories
- Google My Business
- Google Console Manager
- Google Maps
- SEO Backlink sites
- Content Optimization, Keywords Optimization & Traffic & Lead Generation
This is an ongoing process that will involve coming up with trending content related to the subject of your business services, we will populate your website with relevant content, trending content which shall also be shared to at least 20 groups occasionally, this will be visible on the blog articles
DIGITAL MARKETING PACKAGES
Online Advertising, Social Media Marketing (SMM), Content Optimization, SEO.
Social Media Advertising Packages
Facebook, Instagram, Tweeter, Google, YouTube, Other Platforms
Facebook & Instagram Advertising
– Facebook Advert Creation
– Facebook Advert Management
– Advert Banners
– Advert Monetization
NB: Recommended Minimum Budget: Ksh 8 500, 14 Days 1200 -3900 People Daily
Google Advertising
– Campaign set up with upto 4 adverts
– Advert posts
– Advert Elements i.e., Phone Numbers, Links, images
– Advert Groups Keywords Over 200 Keywords per advert Group
NB: Recommended Minimum Budget: Ksh 15 500, One Month Over 438 Clicks.
Youtube Advertising
– Advert posts
– Advert Elements i.e., Phone Numbers, Links, images
– Advert Groups Keywords Over 200 Keywords per advert Group
NB: Recommended Minimum Budget: Ksh 15 500, One Month Over 2000 – 4100 Views
Social Media Marketing Packages
Facebook, Instagram, Tweeter, Google, YouTube, Other Platforms
We begin by optimizing page i.e. page cover, page profile & automated responses , WhatsApp and Instagram Page connection with Facebook
– Social Media Marketing Bronze Package
- 1 Social post every week (Facebook)
- 1 designed social flayers weekly
- Share on 5 multiple groups every day
- Owner responds to comments and messages
- Monthly reports
PRICE: 5 500 Monthly
– Social Media Marketing iron Package
- 2 Social post every week (Facebook)
- 2 designed social flayers weekly
- Share on 10 multiple groups every day
- Owner responds to comments and Messages
- Monthly reports
PRICE: 10 000 Monthly
– Social Media Marketing silver Package
- 3 Social post every week (Facebook, Instagram, Tweeter)
- 3 designed social flayers weekly
- Share on 20 multiple groups every day
- Owner responds to comments and messages
- Owner is notified
- Monthly reports
PRICE: 15 000 Monthly
– Social Media Marketing Gold Package
- 4 Social post every week (Facebook, Instagram, Tweeter)
- One Facebook Advert Monthly
- 4 designed social flayers weekly
- Share on 35 multiple groups every day
- Owner responds to comments and Messages
- Owner is notified
- Monthly reports
PRICE: 20 000 Monthly
– Social Media Marketing Gold Package
- 5 Social post every week (Facebook, Instagram, Tweeter)
- One Facebook Advert monthly
- 5 designed social flayers weekly
- Share on 45 multiple groups every day
- Owner responds to comments and Messages
- Owner is notified
- Monthly reports
PRICE: 25 000 Monthly
– Social Media Marketing Platinum Package
- 5 Social post every week (Facebook, Instagram, Tweeter)
- Two facebook adverts monthly
- 5 designed social flayers weekly
- Share on 60 multiple groups every day
- We manage comments and messages
- Owner is notified
- Monthly reports
PRICE: 30 000 Monthly
After a website has been developed, the key factor that determines if it will be displayed or indexed by search engines is search engine optimization. It revolves around tuning your website content, links and keywords to make it more attractive to search engines. Its a continuous thing…
Bronze Package
– 2 SEO articles in a month ( one page & more )
– Share on Multiple Facebook Groups at least 20
– Post the articles on Quora, Google My business
– Post on Facebook Page
– create 3 backlinks in a month
PRICE: 5500 Monthly
Silver Package
– 3 SEO unique article in a month ( one page & more )
– Share on Multiple Groups at least 30
– Share the article on Quora, Google My business, Google Console
– Share on Facebook page
– create 5 backlinks in a month
PRICE: 7500 Monthly
Gold Package
– 4 SEO unique article in a month ( one page & more )
– Share on Multiple Groups at least 50 daily
– Share the article on Quora, Google My business, Google Console
– Share on Facebook page
– Design nice posters for the same
– Create 10 Backlinks in a month on blogs , affiliates etc.
PRICE: 10 000 Monthly
Search Engine Optimization (SEO)
- Backlink’s creation at least 20 on major SEO trending websites
- On page SEO – Page optimization i.e. Optimized Page Titles & Page Descriptions
- Speed Optimization
- Keywords Optimization
- Image Optimization
- Server-Side coding to make site faster
- Content Optimization with your best product trending keywords
- Make site suitable to be ranked on Google and other search engines
- Website Analytics & Statistics Engine Setup and Click to Action ( CTA ) buttons
- WhatsApp Web Chat Set Up
- Social Media Integration
PRICE: 10 500 One Off Fee
All the marketing efforts to make your product or brand noticed to potential customers online. It involves leveraging social media channels, search engines and online daily searches to your business advantage.
Digital Marketing is similar to online marketing but also broad in the aspects that involves the tools and platforms that make online marketing possible. Its beyond the process (online marketing) and even involves other digital medium as well.
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